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Todd Fugere
Director of Client Services0
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Happy Holidays!
I just wanted to wish everyone a Happy Holiday season. I hope you enjoy the time with your family and friends and hopefully Santa brought you everything you wanted this year. :)
Chris Bubny
VP, Operations1
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The rise of the social media community manager
Ryan Oles
Developer0
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IBM Develops Social Networking Tool to Help Drive Skills and Knowledge Sharing
IBM today is making available a new social networking tool called Pass It Along to help organizations take a more user-friendly, collaborative approach to knowledge sharing. The new technology expands the notion of social networking for employees and learners -- and includes advanced features such as learning paths, visual mapping and expertise profiling.
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Todd Fugere
Director of Client Services1
point
Search SIG
Panelists:
* Microsoft's GM of Health Search, Dr. Alain Rappaport, MD and PhD
* Yahoo’s Director of Product Management, Don Chennavasin
* Kosmix’s RightHealth Product Manager, Saumil Mehta
* Healthline’s Chairman and CEO, West Shell
Moderator: Matthew Holt, The Health Care Blog and The Health 2.0 Conference
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Chris Bubny
VP, Operations0
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Personal Branding Redefined
The idea of being an "Internet celebrity" may carry a certain degree of cynicism with you, and that's cool. It's true that memes will come and go, but social media, video podcasting, and other tools have made the Internet an accessible and legitimate platform for individual success and notoriety. A huge stage exists for you to unleash your knowledge and passions to an eager audience.
Todd Fugere
Director of Client Services0
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SocialMediaCamp London
SocialMediaCamp London is a BarCamp-style unconference to be held in Covent Garden. We'll cover topics from blogs, podcasts, mobile tech, marketing ethics in new media and community relations.
Chris Bubny
VP, Operations0
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Startonomics: Building simple, actionable metrics for success
Startonomics is a one-day workshop designed for entrepreneurs by entrepreneurs who have been there, done that, and won. Don't fool yourself. It takes way more than guts and determination to turn your startup into a breakout play. To survive, thrive and leave your competitors in the dust, you need to be equipped with realistic goals, rock-solid metrics and a plan for dealing with the numerous landmines that entrepreneurs confront today.
Startonomics will cover:
- Product Design & Development
- Online Marketing & Customer Acquisition continue reading
Todd Fugere
Director of Client Services0
points
Agency BootCamp
Interactive discussion about social media marketing strategies and solutions, led by some of the leaders in the industry. IT'S FREE AND LUNCH WILL BE PROVIDED. Seating is limited. Registration required.
Todd Fugere
Director of Client Services2
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Tabbed Browsing
It is essential when you are doing news stories that you take advantage of tabs. Tabs allows you to open multiple websites within the same browser. Typically news stories are done by cutting and pasting title, content and link. Using the tabs in Internet Explorer or Firefox really speeds up the cutting and pasting process.
Open Career Connection Network site in your browser of choice. Press Ctrl-T to open a new tab. On the new tab open a new site. You can then switch back and forth between the two tabs to cut and paste your information.
Todd Fugere
Director of Client Services1
point
How to Find News Stories
One of the tricks that works very well is to use Google News to find news stories. Go to Google and type in your keywords, click on search, then at the very top of the page click on the News link. This will take you to all of the recent news stories for your keywords. Browse through the list until you see some relevant news stories for your niche or topic. If you still don't see anything good, try changing your search keywords.
Todd Fugere
Director of Client Services1
point
More Ideas for Marketing a Site
Never underestimate the power of word-of-mouth advertising. The more people you talk to about your new site, the more people they’ll talk to about it. Word of mouth advertising can be a very potent tool to get your message across.
Follow up, then follow up again…and again. The more abreast you are of your contributing organizations status on their blogs, the more they’ll feel a part of the whole program. Subscribe to the RSS feeds, monitor their progress, offer help during slow posting periods or lulls.
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Todd Fugere
Director of Client Services1
point
Better Blog Posts
1. Keep your posts short. Two or three paragraphs at the most. The shorter the better. If an article is short, the search engines can easily identify what it is about. Therefore you rank higher in the search engines. If you have to, break longer posts up into part I, part II, etc.
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Todd Fugere
Director of Client Services1
point
Ways to Drive Traffic to Your Site
There are several ways to drive traffic to your blog. Obviously, the best way is good ol fashioned TIME. But there are lots of things you can do to speed up the process.
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Todd Fugere
Director of Client Services1
point
The Secret to Writing Great Blog Titles
Copy Blogger wrote a great article titled 10 Sure-fire Headline Formulas that Work http://www.copyblogger.com/10-sure-fire-headline-formulas-that-work/. I love this article. I plan on using all of these ideas in my next posts. Matter of fact I’m using it already in this post!
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Todd Fugere
Director of Client Services1
point
Ways to Improve Search Engine Rankings
Content
Fresh, original, regularly-updated, interesting content is what the search engines are looking for. Don't use duplicate content. Don't copy and paste from other sites. Write everything yourself. Offer something valuable to your users. Write interesting, fun to read articles.
Comments
- Great article Chris!
- Thanks Todd. Same to you and
- Thanks Todd!!!! Same to you
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